Big creative agency experience,
done different.
20 years crafting global brands at NYC's elite agencies.
Now gone independent to offer something different.
My work spans some of the world's most iconic brands within Fortune 100 companies, across various sectors of CPG. The work I take on is always a select few, so that the creative is always top notch and personally crafted with focused attention. If needed, I also work with a curated network of specialists that we can tailor for your project. The result? Elite talent– exactly the expertise you need, nothing you don't.
Unlike traditional agencies, you get a CPG veteran who remains hands-on with both strategy and design. This direct creative partnership gives us speed, creativity and fresh thinking– for both Fortune 100 giants and emerging challengers alike.
Brands I’ve helped
Proudly woman and minority-owned. Auros Design is part of less than 1% of creative firms in the industry that are led by a woman of color.
In a space where diverse perspectives are still underrepresented, we not only need creativity but also cultural understanding when it comes to branding and packaging design. I love championing BIPOC brands, especially AAPI-founded and women-owned businesses.
Design shapes culture. It influences our daily lives and reflects our values– whether we realize it or not.
The CPG landscape needs more diversity and representation. As a Chinese American and native Brooklynite, I understand the cultural divide of balancing heritage and identity.
I help emerging cultural brands do more than exist– I help them compete. Through thoughtful design, we can create a more inclusive CPG space, one that truly celebrates global flavors, heritage, and innovation.
Does your brand have a unique cultural story or flavor? Let’s craft impactful design that resonates and makes space for a more diverse future.
We need it.
